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GROUP CULTURE
GROUP MISSION
Spreading and inheriting culture industry
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Building channels and platforms for culture industry financing
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Activating culture market
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Promoting comprehensive competitiveness of culture industry in Jilin; Building a perfect investing and financing platform for the healthyand comprehensive development of culture industry in Jilin;
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Making Jilin a culture advanced province
Group Values
Mutual trust / Brave / Devoted / Innovative / Grateful
Group Idea
Making the profitability of culture investment project the first priority
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Devoted with innovation, excellence and passion
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Cherish each employee as the most valuable resource
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Culture is the core resource, culture industry is the core competitiveness, culture
Group Purpose
Making Jilin's culture industry development as the strategy
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Building Jilin culture brand and improving local culture influence
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Highlighting Jilin culture and achieving social and economic benefits of culture industry
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Implementing cultural creative development plan and making Jilin a culture advanced province
Group Strategy
Improving operation system for management efficiency
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Making breakthrough in key projects for comprehensive benefits
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Optimizing industry layout for economic benefits
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Transforming development mode for social benefits
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Accumulating social capital for Blue Ocean benefits